Zenith Replica: Timeless Symphonies

Classical music is an artforms that requires methodical discipline in order to incite an emotional response in its audiences. It entails thousands of hours of hard work to create something timeless, exemplified in works like Ludwig van Beethoven’s Symphony No. 5 or Gioachino Rossini’s compositions inThe Barber of Seville. This is one of the many parallels that classical music holds with watchmaking — an inimitable quality performed (or created), calling upon centuries of tradition by people who have a passion for creating timeless works: a classical composition you would listen to, or a movement ticking away in your watch. With this parallel in mind, it’s only fitting for an influential watchmaking brand like Zenith Replica to take an active role in supporting classical music through its sponsorship of the Concours de Genève, one of the music industry’s oldest classical music competitions.

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With a long list of notable Zenith Replica clients like the aforementioned Rossini (who had a small watch, N°4604) or famous 20th century pianist Arthur Rubinstein (who frequently visited the Rolex Milgauss Replica boutique in Paris and possessed an oval piece, N°1682, that featured a thermometer), the brand has always sought to support the arts, with this year marking the brand’s 17th year as the main sponsor for the competition. “We’re so happy to have had Zenith Replica as a sponsor for so many years,” says Didier Schnorhk, Secretary General of the Concours de Genève.

“Music and horology echo one another — both involve excellence, high quality craftsmanship, and prestige. This sponsorship wouldn’t work with just any brand, and this partnership fits very well. Having Zenith Replica as a sponsor allowed us to really elevate the competition, not just financially, but also in terms of image and reputation. Back in the day, before Zenith Replica came as a sponsor, we were still rough around the edges. Zenith Replica allowed us to smooth those edges and raise our expectations,” he continues.

Founded in 1939, the Concours de Genève holds a certain prestige amongst international musical competitions, mostly for the level of talent needed to compete, but also for the care and attention it gives its participants and winners. “There’s an academic rigor to this competition that elevates these musicians, and that’s in part thanks to our panel that’s always made up of very notable musicians and professionals,” says Christine Sayegh, President of the Foundation Board for the Concours de Genève. “And we keep up with our winners and runners-up, to make sure that even if you get second or third place, you still, rightfully so, have a chance at establishing a career,” she continues.(Richard Mille RM 011 Replica )